Build a Marketplace Brand in 6 Steps
Build a marketplace brand in 6-steps! Some say marketplaces are a platform for brand building given the low investment requirement. Others believe marketplaces are crowded and will submerge your brand. Who should you side with? Opposing though these thoughts are, there is a way to ensure new brands thrive on marketplaces. Here are some steps […]
8 Problems with E-commerce Platforms
8 Problems with E-commerce Platforms Lack of Transparency/ Process Some platforms (such as Flipkart) have inconsistent and unclear internal workings. This makes doing business with them very unpredictable. While a seller works hard to get promoted to an upper tier, the platform might suddenly change tier criteria. Also, Flipkart consistently fails to scan products […]
The Magic of ‘Free Shipping’ – 4 Simple Ways to Leverage this
The Magic of ‘Free Shipping’ 4 Simple Ways to Leverage this 61% of customers cancel orders in case they have to pay for shipping. So instead of asking ‘Should I offer free shipping?’ your focus should be: ‘How can I offer free shipping without burning a hole in my pocket?’ Here’s a tip – […]
8 Ways to Boost Online Sales
Digital Marketing 8 Ways to boost Online Sales Here are 8 ways you can reach 10 crore online shoppers in India Pay-per-click Advertising – How: Google AdWords creates search and display ads, which are displayed when somebody searches for the right keyword. You can target using location, keywords, and set the optimum […]
5 After Sales Tasks to Control Product Returns
There are a set of after-sales activities that online sellers need conduct for effective online retail. These smoothen the sales process and increase chances of repeat sales. Here’s what you need to do to keep customers interested: Strict quality checks Conduct final quality check before packing products for delivery. Products should […]
How Technology can Transform Online Sales
How Technology Can Transform Online Sales Most consumers today prefer buying online through stores like Amazon, Flipkart, and Snapdeal. If you have chosen to sell online through the same stores, chances are you are doing pretty well. You are also probably looking for a way to increase sales. Here are a few reasons how harnessing […]
5 Simple Steps to Register for GST
5 Simple Steps to Register for GST While you might have already registered for GST, here are 5 simple steps for those sellers who are yet to do the same: Step 1 – Verify preliminary details Create a login account on the GSTN portal. Submit your PAN, mobile number, and Email ID in form PART […]
5 Signs you need an Order & Inventory Management System
As an online seller, you have a difficult time managing multiple platforms in Indian and international markets.Technology can automate your online operations, so you can concentrate on growing your business. The most important signs that you need an order & inventory management system are- Unable to finish your work in time An order & inventory management […]
How to kick start an online food business
For quite a while online retail focused on the sale of electronics due to rising demand. Lately, focus has shifted to fashion and soon online food and groceries are expected to take centre stage in online retail. Pretty much everything sells on the internet and today online grocery is gaining momentum in this industry. In […]
4 challenges of cross-border shipping & how to avoid them
In our cross-border ecommerce guide, Indian Online Seller (IOS) informed you of the different requirements to sell internationally. Many of the online sellers we spoke with informed us that it is certainly easy to register on global marketplaces. But when asked about the difficulties faced whilst selling abroad, we were informed that shipping was a […]
