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browntape has contributed 342 entries to our website, so far.

1Here’s how you can Optimize Order Processing Time

Here’s how you can Optimize Order Processing Time

Sep 13, 2017

Here’s how you can Optimize Order Processing Time In fulfilling a customer’s order successfully, order processing time plays a pivotal role in ensuring customer satisfaction. Done hundred (and maybe more) times in a day, you should aim to optimize the time needed for each step in the process. The faster the order reaches the customer, […]

2Ecommerce companies’ unclear policies invite maximum consumer complaints

Ecommerce companies’ unclear policies invite maximum consumer complaints

Sep 8, 2017

Ecommerce companies’ unclear policies invite maximum consumer complaints Ecommerce companies are often in the news for breaking the sales, investment, profits, and losses record. But they are also breaking the ‘most complained’ record, thanks to their obscure procedures and policies. The Quality Council of India (QCI) analysed the consumer grievances submitted to the Centre and […]

3The Potential Of One Day Delivery For Your Online Business

The Potential Of One Day Delivery For Your Online Business

Sep 8, 2017

The main goal of an online marketplace with regards to product delivery is “faster the better”. Average product delivery time is usually 5-6 business days. But, few marketplaces have stepped up a notch to deliver product in 1-2 business days or less. Advantage over competitors With one-day delivery service, you will have an edge over […]

4Ecommerce firms’ annual sales from each vendor capped at 25%

Ecommerce firms’ annual sales from each vendor capped at 25%

Sep 5, 2017

E-commerce firms’ annual sales from each vendor capped at 25% Ecommerce players like Flipkart and Amazon will not be allowed to market more than 25 per cent of its annual sales coming from one vendor, the government on Monday 28th August, clarified. The government had earlier mandated 25 per cent maximum sales from a single […]

5Why do you need a software provider for your Ecommerce campaign

Why do you need a software provider for your Ecommerce campaign

Sep 5, 2017

Why do you need a software provider for your Ecommerce campaign Marketing software is the brick to a great marketing strategy. They essentially provide you with automation technology that makes your job of managing multiple online platforms easily, and it also collects and analyzes data. With multiple social media platforms and email, not to mention […]

6Flipkart ropes in Asian manufacturers for its affordable private label products

Flipkart ropes in Asian manufacturers for its affordable private label products

Sep 4, 2017

  Back in May, Flipkart had made it clear that private labels would dominate its product offerings during the Big Billion 2017 edition. For the same, the etailer has collaborated with manufacturers from China and other Southeast Asian countries besides home country India. These manufacturers are helping Flipkart to create an affordable range of products […]

7Alibaba & Paytm to invest in BigBasket, Amazon to pick stake in Grofers

Alibaba & Paytm to invest in BigBasket, Amazon to pick stake in Grofers

Sep 2, 2017

Alibaba to invest in BigBasket, Amazon to pick stake in Grofers The Indian online grocery industry is hotting up as ecommerce biggies rush to grab the largest market share. As per latest reports, the big players are looking to invest in e-grocery companies and increase their presence. While Alibaba and Paytm Mall are going to […]

8Snapdeal seeks to stay relevant, reserves Rs 40 CR for festive promotions

Snapdeal seeks to stay relevant, reserves Rs 40 CR for festive promotions

Sep 1, 2017

Snapdeal seeks to stay relevant, reserves Rs 40 CR for festive promotions Looks like Snapdeal will be participating in the festive season sales this year. After the merger deal break with Flipkart, the etailer decided to fly solo. Now it is gearing up to capitalize on the biggest shopping season of the year to avoid […]

9Why You Must Use More Technology in Your Online Sales

Why You Must Use More Technology in Your Online Sales

Sep 1, 2017

Why You Must Use More Technology in Your Online Sales Online retail is a tech based business. Sure you have physical products for sale, but they are all displayed and promoted digitally. In turn, merchants have saved tons of costs. So, what happens if you add more technology to the mix? Let’s find out! Tech […]

10Checklist for the Pre-Order Stage. Be ready for Customer Orders

Checklist for the Pre-Order Stage. Be ready for Customer Orders

Sep 1, 2017

Checklist for the Pre-Order Stage. Be ready for Customer’s Orders One of the daily metrics for any online seller would probably be the number of orders coming his/her way. Are you ready to successfully handle the incoming orders? Here are a few things to take stock of, for the pre-order stage: Market research Do a thorough […]

11Is Snapdeal 2.0 good news for Online Sellers?

Is Snapdeal 2.0 good news for Online Sellers?

Aug 31, 2017

Is Snapdeal 2.0 good news for Online Sellers? After months of negotiations, the Flipkart-Snapdeal merger deal was called off. Whether it was Flipkart’s asking price or Snapdeal’s dislike for the clauses imposed, whatever resulted in the deal break has left Snapdeal excited to start afresh as Snapdeal 2.0. How about the sellers on its platform […]

12Next Step after Launching your Online Business

Next Step after Launching your Online Business

Aug 30, 2017

Next Step after Launching your Online Business A few simple steps that can guide your online selling business to a prime position in the business world. Seller – Consumer communication Content is a vital piece that goes into making communication with consumers possible. Buyers want to know what’s so special about your goods and why […]

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