Contents: Brand And Brand Registry Mandatory Documents For Brand Registry Benefits Of Brand Registry Brand Name Used & Restricted Word Policy Common Rejection Reasons Procedures 1. Brand and Brand Registry 1.1 What is Brand ?When a product is manufactured by a company under a particular name it is called Brand. Legal name for Brand is […]

Contents What is Flipkart Fulfilment Who should use Flipkart Fulfilment How to register for Flipkart Fulfilment How does Flipkart Fulfilment work How to create a consignment Going live on Flipkart.com How to see FF Inventory How to recall products from FF warehouse What is Flipkart Fulfilment? Flipkart Fulfilment (previously known as Flipkart Advantage) allows sellers […]

Sorry to burst your bubble once again online sellers! The Indian online retail scene is getting crowded and more competitive each day. The multiplication of online sellers isn’t seizing. Everyday new sellers join ecommerce in the hopes that they can derive more sales. We’ll give it to you straight! It’s a jungle out there and […]

If you’re looking to get into online retail, subscribing to an online marketplace is arguably the quickest way to do so. The market for online retail in India has grown by leaps and bounds in the past few years. In fact, this Nasscom report says that the Indian e-commerce industry will touch the $100 billion […]

The Big Billion Day – Flipkart’s much-hyped and much-awaited-by-all sale that happened on October 6th is being scrutinized and ripped apart by everyone, consumers and sellers alike. Meant to benefit both consumers and sellers, Browntape‘s team dug into who actually benefitted with the few hours of sale on October 6th? The Big Billion Day – For […]

You might have done many things right in building a trustworthy relationship with your customer, but one overlook on your part might end up spoiling it all completely.

The decision to deviate from the well-beaten path and start one’s own enterprise is a tough one. It involves a lot of courage, patience and dedication to just start a business, let alone be successful at it. During tough times – and tough times there will be – it helps to know that there are […]

The sale season is upon us. Flipkart officially opened the doors for the festive season through its Big Billion Day Sale. Other online marketplaces are offering promotional discounts as well. We are all at the brink of the annual diwali price-cuts and bashes. We already posted this handy guide to manage your online retail business […]