How to Reduce Cancellation and Return Rates of ecommerce orders
The Indian e-commerce market is arguably the fastest growing of its kind in the world, with a growth rate of 51% and climbing. It is slated to hit the $100 billion mark within the next 3 years. As a participant in such a fast paced, vibrant and competitive ecosystem, Indian online sellers always have to […]
Do you need a brand logo when selling on online marketplaces?
Online retail is no longer just another medium to sell more. This sector of trade is receiving significant attention from consumers. 80% of consumers prefer shopping online instead of going to physical stores. This makes it vital for online sellers to take their online selling seriously. Selling through online marketplaces is not the end. You […]
Equipping yourself for international ecommerce – a quick guide
Now that you have a good ecommerce business in India, why not think of taking it a step further? If you have ever thought of international ecommerce, keep reading. Taking your business to an international audience has several benefits apart from the monetary ones. It helps you grow as a business person. It exposes you […]
Everything You Need to Know About a Service Level Agreement
The Indian online retail market has been witnessing a phenomenal growth rate in the past few years. It is the fastest growing e-commerce market in the world, growing at an annual rate of 51%. In fact, 2016 was the biggest year for e-commerce in India, despite the demonetization frenzy that the nation witnessed towards the […]
How should online sellers settle down after the ecommerce peak season rush?
The festivities have almost ended and all the celebrations have wound down. The slack period is upon us and it is as crucial as the peak sales period. This time, when the sales have died down, must be used to recover and prepare for the next season. To make sure you are ready to maximum […]
Ecommerce loyalty programs – your sticky pad to retain Online Customers
Retailers have used loyalty programs to build their customer base. Online retail is no different. It is all the more difficult to find customer loyalty in online retail due to the excessive competition. Which is why it’s important to have an intelligent strategy to sustain the shoppers’ attention. One of the easy ways to do […]
E-commerce merchants expect festive-sales windfall
E-commerce merchants expect festive-sales windfall Festive season e-commerce sales are back; but this time, the merchants selling on these platforms are more at ease. The sellers YourStory spoke to said the online portals have not forced any major discounts on them this time, but they expect a large set of new customers and higher visibility. […]
Work life imbalance, the only danger of starting up in Goa
Work life imbalance, the only danger of starting up in Goa Gurpreet Singh, cofounder & CEO of Browntape, an ecommerce software company that helps online sellers manage orders and inventory, chose Goa to start up because he was already working there and had a feel of the place. “Goa is well-connected to all metros, has […]
Browntape, Sellerworx help small businesses manage their online operations across marketplaces
Browntape, Sellerworx help small businesses manage their online operations across marketplaces When Browntape got to know that one of the online marketplaces was looking for sellers who retail colourful laptop bags priced between Rs 699 and Rs 999, it immediately passed on the information to its clients. Firms like Browntape and Sellerworx help small businesses […]
The game is on – e-sellers versus Flipkart-Amazon-Snapdeal
The game is on – e-sellers versus Flipkart-Amazon-Snapdeal E-commerce is like a family – to make it work, everyone in the ecosystem has to work on their relationships, make compromises, have proper communication, and most importantly, know that the effort is worth it. The buzzword in Indian economy functions only with the cooperation of multiple […]