Ecommerce product image guidelines you should not ignore

When selling online what’s the first thing a consumer notices? It’s your product’s images. This is the only way a consumer can be sure of what he’s buying. A product image is your first and last shot at making an impression. That is why you need to make every image count. Unlike at a physical […]
How can Online Sellers out do their competitor’s Order Fulfilment Speed?

With the intense amount of competition that you face as an online seller in the e-commerce market it becomes a mammoth task to establish a point of difference. Last year, Amazon India claimed to have crossed 1 lakh sellers registered on their website. The numbers of Flipkart and Snapdeal are not too different from this […]
How to Reduce Cancellation and Return Rates of ecommerce orders

The Indian e-commerce market is arguably the fastest growing of its kind in the world, with a growth rate of 51% and climbing. It is slated to hit the $100 billion mark within the next 3 years. As a participant in such a fast paced, vibrant and competitive ecosystem, Indian online sellers always have to […]
Do you need a brand logo when selling on online marketplaces?

Online retail is no longer just another medium to sell more. This sector of trade is receiving significant attention from consumers. 80% of consumers prefer shopping online instead of going to physical stores. This makes it vital for online sellers to take their online selling seriously. Selling through online marketplaces is not the end. You […]
Equipping yourself for international ecommerce – a quick guide

Now that you have a good ecommerce business in India, why not think of taking it a step further? If you have ever thought of international ecommerce, keep reading. Taking your business to an international audience has several benefits apart from the monetary ones. It helps you grow as a business person. It exposes you […]
How should online sellers settle down after the ecommerce peak season rush?

The festivities have almost ended and all the celebrations have wound down. The slack period is upon us and it is as crucial as the peak sales period. This time, when the sales have died down, must be used to recover and prepare for the next season. To make sure you are ready to maximum […]
Ecommerce loyalty programs – your sticky pad to retain Online Customers

Retailers have used loyalty programs to build their customer base. Online retail is no different. It is all the more difficult to find customer loyalty in online retail due to the excessive competition. Which is why it’s important to have an intelligent strategy to sustain the shoppers’ attention. One of the easy ways to do […]
Year in Review: How was 2016 for the Indian Ecommerce industry?

The Indian ecommerce industry has been looked at as one of the most exciting and fastest growing industries operating in the Indian economy. In the year 2016, the Indian ecommerce market was projected to reach $38 billion – a stunning 67% rise from 2015’s $23 billion figure. Assocham projects that at this rate, the market […]
Ecommerce resolutions 2017 – What should your list include?

It’s the beginning of a new year and many consider it to be an opportunity to turn over a new leaf. Resolutions are on everyone’s minds whether personal or professional. Online sellers also have New Year’s goals and targets in place. Boosting sales and pushing profits will be the common ecommerce resolutions they’ve pinned down. […]
Trends that could help you capture more online shoppers

We already gave you the insights to what consumers look for when shopping online. And one thing consumers are never tired of seeing is, things that are new! That is why as an online seller you need to keep up with the trends and introduce them immediately to your line of products. There are a […]