Top 5 Issues With Online Selling
Every day Indian ecommerce grows a little bigger. 2015 was the year everyone truly saw the potential of Indian ecommerce. ASSOCHAM said the ecommerce industry in the country will be roughly worth $38 billion dollars by 2016. This prediction is based on numbers from the past: 2009 – $3.8 billion 2014 – $17 billion 2015 […]
Best Ways to Increase Your Ecommerce Attractiveness
Like the physical marketplace your position in the world of ecommerce also depends on customer engagement. You may spend thousands on developing a new site that is fully functional. But, if it lacks the ability to engage people, you lose out on the key ingredient that could woo your potential customers. When developing your ecommerce […]
5 Marketing Techniques to Promote Your Online Retail Business
We are no strangers to various marketing campaigns launched by online retail giants like Flipkart, Amazon, and Myntra. At the same time, it is quite interesting to switch on the TV and look at ads promoting online retail startups and app-based online stores like LimeRoad and Pepperfry catering to a niche market. Clearly, marketing is […]
4 simple tips for sellers to get ready for ecommerce ki Diwali
Undoubtedly, Diwali was the top grossing season in eCommerce sales last year. Despite the many setbacks (read technical glitches, delivery mishaps, angry customers and so on), the figures at the end of the day did set new records for many a seller. The predictions and the benchmarks for ecommerce growth this year has only made […]
Order fulfillment services of online marketplaces – A quick look
In our last edition we spoke about the top three online marketplaces in India, namely Flipkart, Amazon and Snapdeal. These three are bleeding themselves dry competing in various categories trying to one-up each other all the time. In fact, many experts believe that the battle of the online marketplaces comes down to who can take […]
Working capital assistance from online marketplaces: What are your options?
The Indian online marketplace has become a battleground for some big names. With e-retail and m-retail growing at an astounding rate, the Indian e-commerce industry is all set to hit the $100 billion mark by 2020. A few names stand out with respect to online retail, in terms of their sheer market size and growth […]
Top 5 Online Marketplaces in India compared
If you’re looking to get into online retail, subscribing to an online marketplace is arguably the quickest way to do so. The market for online retail in India has grown by leaps and bounds in the past few years. In fact, this Nasscom report says that the Indian e-commerce industry will touch the $100 billion […]
How to Choose the Right Marketplace for Your Products
Once you decide that you want to sell online, the first question that you have to answer is where. There are a lot of options. You can either go for one or more of the innumerable sales channels that make up the online retail horizon, or fly solo and open up your own online store. […]
Tier 2, 3 Cities as Potential Markets for Online Retail
India’s online retail market can be subdivided into two parts in terms of the geography – the so called tier 1 cities, which include the metropolises and the highly developed industrial and cultural hubs and the tier 2 and 3 cities which include the so called developing regions around the country. The disparity between these […]
Hottest Product Categories in Indian Online Retail
Online retail profits have been leapfrogging for the past few years in India. Especially with the advent of cheap smartphone technology and the enthusiasm online retail platforms have provided in terms of m-commerce, online sales have truly skyrocketed. The first question every prospective online retailer has in mind is – ‘What do I sell?’ There […]
