Best Practices in eCommerce Payment Reconciliation

Best practices in eCommerce payment reconciliation banner

Best Practices in eCommerce Payment Reconciliation The biggest task for the finance and accounting teams (F&A teams) of any company is payment reconciliation specially eCommerce sector. As more and more companies are moving to become direct to consumers (D2C) and adopting an omnichannel approach, payment reconciliation is becoming more challenging. It is now necessary for […]

eCommerce News – February 2022

FEB 2022 Notw1

eCommerce News – February 2022 Delhi Now the New Start-up Capital of India! In recent years, Indian startups have grown exponentially. 2021 took the trophy with a record 44 Indian start-ups achieving the unicorn status, taking India’s overall tally to 83. As per the Economic Survey 2021-22, there were 14000 new startups recognized by the […]

Top 5 eCommerce Trends in 2022

eCommerce trends of 2022 by browntape

Top 5 eCommerce Trends in 2022 eCommerce trends in 2022 that are becoming the game changers for the industry. Just a decade back, shopping was a great outdoor experience. Stepping out to either buy groceries or clothing or going miles away to specific locations for shopping for a wedding. It was a soulful experience but […]

What is D2C Business?

The whole concept of Direct to Customer or D2C business model is kind of new. Which makes many wonder, what is a D2C business model? Traditional supply chains involve a manufacturer who makes and sells products to a wholesaler, who in turn sells them to a retailer. The retailer is the touchpoint between the company […]

What is the Importance of Packaging in eCommerce?

Importance of Packaging in eCommerce

Importance of packaging in eCommerce is often underestimated by online sellers. Up until now, packaging was just about wrapping the product, putting it in a box, pasting the labels and delivering it. But now, eCommerce sellers are looking beyond corrugated boxes and new regulations have brought in new packaging requirements.  In short, good packaging ensures […]

How to Register as Seller on Ajio?

Seller Onboarding AJIO

“How to Register as a Seller on AJIO”, is a common question we get asked by eCommerce sellers that use Browntape. AJIO is a  Reliance owned online fashion portal. Launched in 2016, the site took its time to gather momentum. Fighting against already established giants – Jabong, Myntra and ABOF back then was a challenge. […]

What Does Social Commerce Mean in India- 2021

social commmerce in India

Social Commerce- The Trending Topic in Digital Commerce The question that most ecommerce sellers are asking today is what is social commerce? Here are few facts about this type of commerce with respect to India: As per a Bain & Company report, the current estimated value of the sector in India between $1.5 billion to […]

Why Should Online Sellers Use Ecommerce Inventory Management Software?

Ecommerce Inventory Management Software

Here’s why online sellers should use eCommerce inventory management software. To start with, are you an eCommerce seller? Do you have your own website or do you sell on e-commerce marketplaces like Amazon or Flipkart? Chances are high that you are doing both and maybe even having an offline store. Any online seller wants to […]

What are the different types of ecommerce business models in India?

Ecommerce business models are evolving to be more complex as the industry grows. Just recently, research published by FIS Global stated that the ecommerce industry in India will grow to $111 Billion in revenue by 2024. So, if you are already an e-commerce seller or have sold online congratulations! However, as someone who is part […]

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