Understand Your Consumer’s ‘Tell’ to Sell
At the start of this year ecommerce specialist said 2015 was the year online selling! The year ecommerce shook the country. There was a tremendous upward growth in online sales due to online discounts and the spread of ingenious technology. Last year saw the ecommerce industry cash in $23 billion. This year it is believed […]
Busting Ecommerce Myths
The idea of making easy money is something everyone dreams of. Most people flock to ecommerce to realize this dream. The likely chances of individual online purchases increasing to 72% this year is promising. According to ASSOCHAM, with a compounded annual growth rate of 35%, Indian ecommerce can cross the $100 billion mark sooner. Online […]
Valentine’s Day Rules For Ecommerce
Valentine’s Day is all about love. Love for your significant other, family and friends. The days building up to this lovefest are meant for online selling entities to enjoy. Your products could serve as gifts. And since Valentine’s Day is not restricted to couples anymore, there will be a lot of gifts exchanged! In Asia, […]
Online Marketplaces Causing Seller Woes!
Sellers! Are online marketplaces treating you bad? Do you have something you’d like to get off your chest? You probably do because just when you thought everyone was getting along your marketplace crossed you. How do you feel about that? The truth is you are not the only one. And picking your bone with the […]
The Progress of Online Grocery Shopping
The parameters of online shopping have expanded to groceries over the last five years. And the response people have shown gives Indian ecommerce yet another victory. It seems like the street hawkers, vegetable and fruit sellers that once defined Indian bazaars could one day become extinct. But we are far away from that reality […]
Can Sellers Trust Online Marketplaces?
Lately it seems like everyone wants in on Indian ecommerce. Big corporations like the Aditya Birla Group, business tycoons like Ratan Tata and even international players like Amazon and Alibaba want to see how far Indian ecommerce can take them. The ecommerce scenario in the country is run by online marketplaces. There are hundreds of […]
The Potential Of One/ Same Day Delivery For Your Online Business
What made online shopping catch on so quickly was the convenience it came with. No need to drag yourself to the store after a long day at work. No more scheduling shopping trips. No online store will ever tell you “Sorry we’re closed.” And best of all, home delivery! Even after you select what you […]
Top 5 Issues With Online Selling
Every day Indian ecommerce grows a little bigger. 2015 was the year everyone truly saw the potential of Indian ecommerce. ASSOCHAM said the ecommerce industry in the country will be roughly worth $38 billion dollars by 2016. This prediction is based on numbers from the past: 2009 – $3.8 billion 2014 – $17 billion 2015 […]
Safety Tips Against Credit Card Fraud
Credit cards are not a new concept to the Indian consumers. There are over 2 crore credit card users in India. The total number of credit card transactions via ATMs is 517198 and at POS terminals the number is 68920504, as per RBI statistics for October 2015. Credit card transactions have grown at a CAGR […]
Building an Emotional Connection with Online Consumers
Consumers are emotional people. No transaction is emotionless, it’s just the emotional intensity that varies. Sales deals can cause emotions to run high and tip the scale in either direction – deal or no deal. Have you ever seen an Indian buyer passionately bargain for a good deal? That’s pure emotion. There’s everything from anger […]