Flipkart, Amazon get ready for Festive Face-Off
Flipkart, Amazon get ready for Festive Face-Off Profit Margins reduced to Accommodate Discounts A festive season without discounts won’t have many takers. And Indian e-commerce companies understand that. But with FDI restrictions on offering huge discounts and big brands’ reluctance to deplete the value of their brand, etailers had to find a new way to […]
Do buyers prefer Amazon more than Flipkart?
Do buyers prefer Amazon more than Flipkart? Amazon has been in second place for the most part of its e-commerce journey in India. The US-based etailer, however, has been working on various strategies to pick up sales and push it ahead of rival Flipkart. IOS reported recently that the etailer sees itself as the true market leader with […]
Common Shipping Mishaps Online Sellers can Avoid
Common Shipping Mishaps Online Sellers can easily Avoid The time and quality in which a product is shipped speak volumes about the online seller. It leaves an impression and can determine whether a customer will come back or recommend the seller to others. But, if forced to use third-party shipping services, one may frequently fall […]
How to Keep Negative Reviews at Bay
How to Keep Negative Reviews at Bay For every online seller being evaluated by online word-of-mouth and seller’s ratings, negative reviews are like nightmares. Any customer today, before buying a product, spends time reading the product and supplier reviews. Below are few ways to help tactics that contribute to reducing negative customer reviews and increasing […]
How to Maintain a Good Seller Rating on Marketplaces
How to Maintain a Good Seller Rating on Marketplaces Online marketplaces are ultra-competitive platforms, and excelling in them can be a difficult prospect. Seller ratings provide a way to judge a seller’s performance in a glance and it’s the first thing consumer checks while buying a product. Below are ways to achieve and […]
Google AdWords – How well does it work for you!
How well does Google AdWords really work? Google AdWords generated so much revenue for Google that it is arguably the key to Google’s success today. Google makes more than $100 million per day through AdWords. Getting to Know Google AdWords Google AdWords displays advertisements with keywords relevant to the search queries that a user […]
Drive More Traffic to Your Online Store
Drive More Traffic to Your Online Store Every online retailer faces the conflicting issue of how to get people to their online store. There are measures you can take to ensure greater traffic on your web store. Below are ways to drive traffic to your online store : Optimize content for better results on search […]
Bring your Home to Work!
Should you outsource E-commerce for your business?
Strategies for Success on Indian Markeplaces
