How To Grow Sales On Flipkart? Recently every eCommerce seller is trying to sell and increase their sales on Flipkart. The eCommerce site began with the intention of selling books and has now grown to become one of India’s largest eCommerce store. It cleared the path for the launch of several other retail sites in […]
Contents What is Flipkart Fulfilment Who should use Flipkart Fulfilment How to register for Flipkart Fulfilment How does Flipkart Fulfilment work How to create a consignment Going live on Flipkart.com How to see FF Inventory How to recall products from FF warehouse What is Flipkart Fulfilment? Flipkart Fulfilment (previously known as Flipkart Advantage) allows sellers […]
Back in May, Flipkart had made it clear that private labels would dominate its product offerings during the Big Billion 2017 edition. For the same, the etailer has collaborated with manufacturers from China and other Southeast Asian countries besides home country India. These manufacturers are helping Flipkart to create an affordable range of products […]
Flipkart, Amazon get ready for Festive Face-Off Profit Margins reduced to Accommodate Discounts A festive season without discounts won’t have many takers. And Indian e-commerce companies understand that. But with FDI restrictions on offering huge discounts and big brands’ reluctance to deplete the value of their brand, etailers had to find a new way to […]
Do buyers prefer Amazon more than Flipkart? Amazon has been in second place for the most part of its e-commerce journey in India. The US-based etailer, however, has been working on various strategies to pick up sales and push it ahead of rival Flipkart. IOS reported recently that the etailer sees itself as the true market leader with […]
The game is on – e-sellers versus Flipkart-Amazon-Snapdeal E-commerce is like a family – to make it work, everyone in the ecosystem has to work on their relationships, make compromises, have proper communication, and most importantly, know that the effort is worth it. The buzzword in Indian economy functions only with the cooperation of multiple […]
The day of the discount is gone. Not just is it unprofitable, but there is a legal angle to it too. The government, while clarifying that 100% Foreign Direct Investment is allowed in online retail, has also stated that the marketplaces are not to have any monetary interest in the selling. This prevents marketplaces from […]
Flipkart Big Billion Day – Did other marketplaces gain Online retailer Flipkart, which took quite a few knocks during its big discounted sale day last October, has started preparing for another such event at the end of this year that will be “many times bigger” and is working to improve its ability to anticipate demand, […]
The Big Billion Day – Flipkart’s much-hyped and much-awaited-by-all sale that happened on October 6th is being scrutinized and ripped apart by everyone, consumers and sellers alike. Meant to benefit both consumers and sellers, Browntape‘s team dug into who actually benefitted with the few hours of sale on October 6th? The Big Billion Day – For […]
How Amazon Ads were used for tremendous growth for Lego India Browntape helped Lego achieve breakthrough results via paid promotions on Amazon & Flipkart marketplaces.Lego’s Amazon sales increased 3.8x while the ACoS dropped from 11.8% to < 6%. This allowed overall online business to meet and exceed the growth targets set for Lego India business. Achieved Via: Multiple Parallel […]