How has demonetisation affected ecommerce? Is it good news or bad news?

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The country is still recovering from the sudden demonetisation of Rs. 500 and Rs. 1,000 notes. Business everywhere has seen a change in its routine, and the ecommerce industry hasn’t been spared either. Browntape takes a look at how the move has affected Indian online sellers and the potential future impact on the ecommerce industry. […]

Frontrunners of eCommerce IPO in India (2021)

eCommerce IPO has been a key highlight in Indian stock market news this year. Traders and occasional investors have had the chance or are looking forward to making profits via IPOs by strong eCommerce companies. The unprecedented success between the offer and opening price of some of these has been a pleasant surprise.  In this […]

Year in Review: How was 2016 for the Indian Ecommerce industry?

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The Indian ecommerce industry has been looked at as one of the most exciting and fastest growing industries operating in the Indian economy. In the year 2016, the Indian ecommerce market was projected to reach $38 billion – a stunning 67% rise from 2015’s $23 billion figure. Assocham projects that at this rate, the market […]

Watch out for these 5 ecommerce trends – they will be the bosses in 2017

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Happy new year 2017! The new year is upon us, and it brings a lot of hope and opportunities for etailers. Browntape brings to you some probable ecommerce trends that are likely to rule 2017, and how you can use that to your advantage. Read on to know more. Top 5 predictions for 2017 While […]

Ecommerce resolutions 2017 – What should your list include?

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It’s the beginning of a new year and many consider it to be an opportunity to turn over a new leaf. Resolutions are on everyone’s minds whether personal or professional. Online sellers also have New Year’s goals and targets in place. Boosting sales and pushing profits will be the common ecommerce resolutions they’ve pinned down. […]

Top 9 mobile wallets every online seller should know of

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The demonetisation in November had many an online seller pull out their hair in despair. However, upon calming down, sellers realised that this might just be the push that prepaid transactions needed to weed out the expensive CoD. Browntape decided to take a look at the top mobile wallets. We bring to you a comprehensive […]