While we normally blog about how to increase your sales, get more clicks, and select suitable prices, this time we decided to look at things in a different way. We thought of getting into a shopper’s shoes to see how they shop. The key takeaways from this blog will be to analyse and decipher buyer […]

If you’re looking to get into online retail, subscribing to an online marketplace is arguably the quickest way to do so. The market for online retail in India has grown by leaps and bounds in the past few years. In fact, this Nasscom report says that the Indian e-commerce industry will touch the $100 billion […]

E-commerce has seen a lot of firsts this year. New trends have come about; myths have been busted; new markets have emerged; but all of these point towards a brighter future for the e-commerce industry in general. With no intentions of bursting any bubble, we analysed some data, that points to facts which may be surprising […]