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25

Hey, is it time to re-platform?

Jan 30, 2015

Web based shopping is a highly diverse field that has been changing at an astounding rate. To be ahead of the competition here requires clear foresight and the ability to take major decisions effectively. Re-platforming is one such decision. An online shopper is looking for a seamless, efficient and a friendly way to shop, and […]

26

5 Tips for a Great Return Policy

Jan 28, 2015

The true basis of e-commerce transactions does not lie in any form of technology, be it mail, internet or smartphones. It lies in the idea of trust. The customer trusts the seller to provide a product or a service even though they have never met or physically interacted with each other, so much so that […]

27

How to Know if Your Staff is Stealing from You

Jan 19, 2015

Although rarely addressed openly, employee theft is a major issue in India. In fact, a 2009 survey shows that India topped the chart among 41 countries in retail shrinkage rate – a term that comprises of shoplifting, employee theft and process failures for the second consecutive year. Retailers in the country had the highest shrinkage […]

28

Logistics Providers for e-Retail: What are your options?

Jan 16, 2015

The backbone of the online retail industry is the logistics providers. Since they provide the service of transporting and distributing your products to your customers, thereby completing the sale process, you have to be very careful in delegating this responsibility. Firstly, we think that it is crucial for a growing e-commerce business to subscribe to […]

29

Building a Profitable E-Commerce Retail Business: A Dream or a Possibility?

Jan 14, 2015

Published by Browntape on iamwire. The e-commerce industry in India has seen a tremendous growth in these last few years. It was valued at USD 12.6 billion in 2013 and is expected to be a USD 50 billion industry by 2023. The shopper base in India is expected to cross 100 million by 2016 and […]

30

Selling Online – Should you open your own store or sell on marketplaces?

Jan 7, 2015

Published by Browntape on iamwire. In the e-commerce space, there are a very few products that are not sold online today. From grocery to sexual wellness, it’s all there in the online selling space with consumers getting to pick from a number of options. “Should you sell online?” seems to be a question of the […]

31

Better Order Management: The Secret to Your Success in Online Retail

Dec 4, 2014

Although the modes of retail have changed drastically over the years, the concept remains the same – the sale and purchase of goods or services from a business to an end-user. What once used to be chains of physical stores and multitudes of storehouses to provide for each of them is now steadily becoming online […]

32

5 Things NOT to do with Your Online Retail Store

Oct 22, 2014

Managing your online retail store can be a very rewarding experience. There are things that you really ought to do while managing your online store, and we have written about them previously. But what about the things you should NOT do while managing your online retail store? We could have gone in a lot of […]

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