6 Most Important Things You Should do While Processing Orders

The life cycle of an online sale can be roughly broken into three parts – pre-order, order processing and post-order. Here, the pre-order phase deals with issues like research, sourcing/purchasing of inventory, SKU coding, pricing, setting up of the online shop, etc. The post-order phase is all about shipment tracking, payment, dealing with returns, etc. […]

The Basics of Multi Channel Online Catalogue Management

Catalogues are a much loved and much hated word in the vocabulary of someone involved in the eTailing business. They can be immensely helpful if they are well designed and clear, but usually this is not the case, which makes them tedious and difficult to read. For a multi-channel online seller, online catalogues are the […]

6 Tips to Create a Better Customer Experience Through Online Sales

Online sales posed a new challenge in front of business owners, in terms of how to keep the customers satisfied without even being able to see them. Customers, especially Indian customers who have just warmed up to the idea of online sales a few years ago, feel more comfortable when they can put a face […]

6 Reasons Why Spreadsheets Are Killing Your Online Business

Although a traditional favourite, using spreadsheets to manage online sales can be mind boggling and excruciatingly painful. Well It is partly true that in theory, you can’t really go wrong with a spreadsheet. It is a permanent account of your incoming and outgoing inventory, is easy to edit and store. Before the advent of computers […]

Hello to all Online Merchants in India from all of us at Browntape!

Dear Sellers, At Browntape, we are very excited to bring our super-simple and awesomely intuitive multi-channel order management service to improve the lives of Indian sellers like you. Our aim is to bring greater sales, reduced effort and saved time for you, precious time that you would rather spend with your loved ones rather than […]

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