Browntape Attains Recognition in Amazon’s India Partner Acceleration Program

Browntape Attains Recognition in Amazon’s India Partner Acceleration Program Browntape, a Ginesys One product, has accomplished a noteworthy achievement by attaining the esteemed “Achiever” category in Amazon’s India Partner Acceleration Program for the second quarter of 2023. This acknowledgment underscores Browntape’s exceptional performance and outcomes, further establishing its position as a prominent player in the […]

eCommerce News- May 2022


eCommerce News- May 2022 Indian Teens Go Digital: Here’s What They are Spending On Teenagers  are now shopping online, eCommerce on the rise and advancements in digital payments, Ed-fintech startup Akudo, conducted a research among 1 lakh teenagers aged 11-19 years. Which stated that Amazon and Swiggy were the preferred apps used, followed by Myntra […]

eCommerce News- September 2021


eCommerce News- September 2021 1. Kidswear Sales On Snapdeal Grew By 493 % in 2021. Shopping trends showed that consumers are now more inclined towards purchases which provide ‘more value’.  Track pants registered the highest growth of 17x while T-shirts clocked a 8X growth. Popular kidswear brands such as  Luke and Lilly, Hopscotch, Gini and […]

eCommerce News – October 2021


eCommerce News – October 2021 Profile of the Week – Peyush Bansal (Lenskart) “It was about picking up each problem, and solving them” In this interview, Lenskart CEO speaks about how tough his journey has been to make the Indian population buy glasses specifically from Lenskart.  Being an online-first brand for a high involvement category, […]

eCommerce News – April 2022

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eCommerce News – April 2022 Online Spring Festival Discounts Are Back After 2 Years After almost two years of being hit by the pandemic, online spring festive discounts are set to make a comeback. This is across all categories including apparel, fashion, home decor , appliances and more. Read More How Indian eCommerce Brands Can […]

eCommerce News- November 2021


eCommerce News- November 2021 Flipkart to Hold Second Edition of Sustainability Action Summit on 18th & 19th November Flipkart will have another edition of Sustainability Action Summit to showcase its responsibility towards the green economy. The second edition of  the summit will be held on 18th & 19th November virtually like last year. The e-commerce […]

eCommerce News- December 2021

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eCommerce News- December 2021 Havas Prosumer Report: 95% consumers demand eco-friendly packaging from eCommerce Drawing responses from 3000 consumers across 6 countries, Havas Group of India has decoded the ‘future of eCommerce’ through its structural research.  As per the Havas Prosumer Report, the future of eCommerce is Personalised, Transparent and Responsible, as 68% of the […]

eCommerce News- March 2022

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eCommerce News- March 2022 Government’s eCommerce Market Taking Shape Delhi Bazaar, Delhi government’s new eCommerce platform is in the making as announced by CM Arvind Kejriwal. The aim of this project is to be a virtual store for traders, shop owners and other service providers of Delhi. With the help of this platform, the vendors […]

eCommerce News – February 2022

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eCommerce News – February 2022 Delhi Now the New Start-up Capital of India! In recent years, Indian startups have grown exponentially. 2021 took the trophy with a record 44 Indian start-ups achieving the unicorn status, taking India’s overall tally to 83. As per the Economic Survey 2021-22, there were 14000 new startups recognized by the […]

eCommerce News – January 2022

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eCommerce News – January 2022 Walmart, Flipkart Partner With Uttar Pradesh Govt to Support and Uplift MSMEs Walmart and it’s subsidiary , e-commerce platform, Flipkart has signed Memorandum of Understanding (MoU) with Export Promotion Bureau, Govt of UP. This is to create a supportive ecosystem for local micro, small and medium enterprises (MSMEs). The two […]

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