Why Stock Count Audit Should be a Critical Part of Your Weekly Process

Auditing inventory is not the most exciting part of an online retailer’s life, but it is one of the most important. There is no doubt about the fact that accurate inventory is a cornerstone of the sales business. While moving hundreds and thousands of products every week, it is no wonder that one might fall […]

Adding and Managing Different Channels to Your Browntape Account

Multi-channel inventory management systems are the need of the day for today’s online business owner. The reason is very obvious – if you could set shop in many different shopping malls in different locations for free, why wouldn’t you? And if you were provided with a system through which you could manage all of the […]

Why is Multi-Channel the Way to Go?

It is the traditional retailer’s worst nightmare to see a customer peruse an item in their store and then flip out a smartphone to order it online. Online sales are multiplying day by day because they offer customers much more than a traditional outfit can. Studies have consistently shown the power of consolidating various channels […]

How to Manage Your Offline and Online Stores Together.

Although with every passing year, the realization that one can not only survive, but also thrive solely on the basis of an online ecommerce business, is gaining impetus among online business owners, owning and operating a ‘real’, offline store still holds its own value. We have not (yet) entered a virtual age so drastic for […]

5 Signs You Need an Inventory Management System

It is natural to think twice before investing in an inventory management system. Traditional methods of order management have worked for you until now, so why shouldn’t they in the future? As an independent online seller, most of your time and strategic efforts are involved in managing and operating your business and servicing your customers. […]

What are SKU, UPC, EAN Codes and How to Create Them

इस लेख को हिंदी में पढ़ें What is an SKU Code (or SKU ID)? The full form of SKU code is Stock Keeping Unit. It is a unique identifier for a product to record the stock quantity for the item (among other attributes). For example a retailer might want to know how much quantity he […]

6 Reasons Why Spreadsheets Are Killing Your Online Business

Although a traditional favourite, using spreadsheets to manage online sales can be mind boggling and excruciatingly painful. Well It is partly true that in theory, you can’t really go wrong with a spreadsheet. It is a permanent account of your incoming and outgoing inventory, is easy to edit and store. Before the advent of computers […]

6 Tips for Transitioning into a Successful Online Sales Business in India

Online sales is a great way to reach a huge market demographic while drastically reducing the cost of storage and inventory usually associated with a shop on an expensive high street. If you are a traditional sales business owner, or an online sales newbie, here are a few tips that can help you grow your […]

5 Things to Look for in a Cloud-based Inventory Management System

Whether you are an enterprise selling your products online, or an individual business owner trying to use the various online selling platforms to make a profit, an inventory management system is a must for you. Here are a few tips on how to choose the right inventory management system for your needs. What is an […]

Hello to all Online Merchants in India from all of us at Browntape!

Dear Sellers, At Browntape, we are very excited to bring our super-simple and awesomely intuitive multi-channel order management service to improve the lives of Indian sellers like you. Our aim is to bring greater sales, reduced effort and saved time for you, precious time that you would rather spend with your loved ones rather than […]