What is D2C and Why Should eCommerce Sellers Care? Over the last couple of years, the consumers have come to fully control their buying journey. Consumers demand personalization and trust brands more when they can directly interact with them. Many traditional brands have started wondering what is D2C , how they can leverage this model […]

The whole concept of Direct to Customer or D2C business model is kind of new. Which makes many wonder, what is a D2C business model? Traditional supply chains involve a manufacturer who makes and sells products to a wholesaler, who in turn sells them to a retailer. The retailer is the touchpoint between the company […]