What is the Importance of Packaging in eCommerce?

Importance of packaging in eCommerce is often underestimated by online sellers. Up until now, packaging was just about wrapping the product, putting it in a box, pasting the labels and delivering it. But now, eCommerce sellers are looking beyond corrugated boxes and new regulations have brought in new packaging requirements. In short, good packaging ensures […]
What Does Social Commerce Mean in India- 2021

Social Commerce- The Trending Topic in Digital Commerce The question that most ecommerce sellers are asking today is what is social commerce? Here are few facts about this type of commerce with respect to India: As per a Bain & Company report, the current estimated value of the sector in India between $1.5 billion to […]
Why Should Online Sellers Use Ecommerce Inventory Management Software?

Here’s why online sellers should use eCommerce inventory management software. To start with, are you an eCommerce seller? Do you have your own website or do you sell on e-commerce marketplaces like Amazon or Flipkart? Chances are high that you are doing both and maybe even having an offline store. Any online seller wants to […]
What are the different types of ecommerce business models in India?

Ecommerce business models are evolving to be more complex as the industry grows. Just recently, research published by FIS Global stated that the ecommerce industry in India will grow to $111 Billion in revenue by 2024. So, if you are already an e-commerce seller or have sold online congratulations! However, as someone who is part […]
How to Do Trademark Registration in India- An Easy Guide

Trademark registration is a process that most businessmen have to undergo at some point in time. In fact, most are unaware of its importance. Imagine spending days or months, coming up with a perfect name for your business and it is used by someone else; who just happened to start their enterprise before you. A […]
PRESS RELEASE

Browntape Raises Fresh Investment to Expand its OmniChannel Retail Solutions 3rd March 2021: www.browntape.com, a leading e-commerce supply-chain integrator in India, has raised a fresh round of funding, from PE fund Marathon-Edge-backed Ginni Systems, to drive growth. Ginni Systems, the maker of Ginesys, is a leading provider of ERP & POS solutions in India. Browntape’s […]
Top Online Pharmacies & Wellness Marketplaces in India (2021)

Online pharmacies and wellness marketplaces in India have been steadily evolving over the years. An online pharmacy is a website that sells health-related products & services. Up until recently, they were perceived as a niche e-commerce category. Many e-commerce sellers did not consider these as viable platforms for selling non-medical products. It made sense then, […]
Outsourced Ecommerce End-to-End Managed by Browntape
Focus on your offline Supply Chain. Let us manage and grow the online business Start selling online on [popup-button button_text="Take A Demo" popup_class="popmake-680" active_tab_index="1" background="green-sea"] Browntape End-to-End Managed Ecommerce [title type="h4" align="center" color="#755545"]Ecommerce Expertise[/title] Category Managers with many years of experience in multi-channel online selling [icon_column icon="hb-moon-plus" align="right" class="success-title"]Mauris rhoncus pretium porttitor. Cras scelerisque commodo [...]Make Some Noise for the Courier Boys
Diwali is a festive feast all around. Diyas lighting up every corner, the aroma of home made mithai and savouries and of course, the greatest joy of all- the rustle of gifts being packed and unpacked. For marketplaces like Amazon and Flipkart, it is a race to scale. The orders and offers multiply and GMV […]
How does Amazon’s seller payments system work – from order to money in the bank

When it comes to payments from marketplaces to Third-Party Sellers there are a few terms that can help understand the seller payment system with most marketplaces such as Amazon, Flipkart, Snapdeal, and Paytm. To reduce confusion in minor differences this is with respect to Amazon’s seller payments system. What are payment ‘Settlements’ First up this […]