How to Increase Revenues with Upselling and Cross Selling
In the quest to become a successful online seller, two tactics will always be your best friends – upselling and cross selling. There is generally a bit of confusion about these two, and many people tend to confuse one with the other. In actuality, they are two very different yet complementary strategies that you can […]
How Can Your Online Customers be wooed into Coming Back and Purchasing More?
Success in online sales works in mysterious ways, at least seemingly so. It is a medium where you cannot directly interact with your customers, or give them a long speech about how their lives will change for the better if they buy your product. You also end up becoming one seller in a sea of […]
How to Maintain a Good Seller’s Rating on Marketplaces
Online marketplaces are ultra-competitive platforms, and excelling in them can be a difficult prospect. It is not uncommon to find many sellers on an online marketplace selling the same product, especially consumer retail like electronics and apparel. (Interestingly, electronics and apparel rank at the top in the list of the most popular product categories sold […]
Badges / Logos for Top E-commerce Sites & Shopping Carts in India
Free 150×150 Badges/ Logos/ Icons for E-commerce sites in India. Click to get a high resolution image. Feel free to use these badges as per your requirements anywhere you like by mentioning us in the credits. Free PSD File: Free Photoshop PSD file of Badges / Logos for E-commerce Sites in India List of Top E-commerce Marketplaces in India: (sites […]
5 Niche Online Marketplaces You Should Know About
Online Marketplaces can be divided into a few subcategories – there are your usual online megamalls like Flipkart and Amazon that sell you everything you might need under one virtual roof. There are also online auction companies like Tradus and eBay that work on a slightly different business model. But in online retail, the sky […]
5 E-Commerce Trends to Look Out for in 2015
These are great days to be in e-commerce. In India and worldwide, e-commerce and online retail have been seeing some amazing progress, and it is no surprise that consumers have finally gotten used to this new way to shop. The Indian e-commerce market saw its biggest year in 2014, and if the predictions are correct, […]
E-Commerce Packaging Ideas Your Customers will Love
For a customer, receiving a package from the online retailer is supposed to be a wonderful experience. It is like receiving a gift one bought for oneself some time ago. Although it is probably the most heartwarming part of abusiness, it is here that most online retailers face an extremely tough test – to humanize the business […]
Logistics Providers for e-Retail: What are your options?
The backbone of the online retail industry is the logistics providers. Since they provide the service of transporting and distributing your products to your customers, thereby completing the sale process, you have to be very careful in delegating this responsibility. Firstly, we think that it is crucial for a growing e-commerce business to subscribe to […]
Building a Profitable E-Commerce Retail Business: A Dream or a Possibility?
Published by Browntape on iamwire. The e-commerce industry in India has seen a tremendous growth in these last few years. It was valued at USD 12.6 billion in 2013 and is expected to be a USD 50 billion industry by 2023. The shopper base in India is expected to cross 100 million by 2016 and […]
How were Diwali Sales for Online Marketplace Sellers?
Expectations were high this Diwali season for both online marketplaces and the sellers selling on these platforms. With promises of ‘the best’ offers to customers, some were quite a success while some like Flipkart had to face the brunt of many. Who reached the expected sales figures? Or who achieved part of their targets? At Browntape […]