8 Problems with E-commerce Platforms
8 Problems with E-commerce Platforms Lack of Transparency/ Process Some platforms (such as Flipkart) have inconsistent and unclear internal workings. This makes doing business with them very unpredictable. While a seller works hard to get promoted to an upper tier, the platform might suddenly change tier criteria. Also, Flipkart consistently fails to scan products […]
Browntape, Sellerworx help small businesses manage their online operations across marketplaces
Browntape, Sellerworx help small businesses manage their online operations across marketplaces When Browntape got to know that one of the online marketplaces was looking for sellers who retail colourful laptop bags priced between Rs 699 and Rs 999, it immediately passed on the information to its clients. Firms like Browntape and Sellerworx help small businesses […]
The game is on – e-sellers versus Flipkart-Amazon-Snapdeal
The game is on – e-sellers versus Flipkart-Amazon-Snapdeal E-commerce is like a family – to make it work, everyone in the ecosystem has to work on their relationships, make compromises, have proper communication, and most importantly, know that the effort is worth it. The buzzword in Indian economy functions only with the cooperation of multiple […]
Logistics-tech startup Browntape raises capital from Gati
Logistics-tech startup Browntape raises capital from Gati Hyderabad-based logistics firm Gati Ltd has invested $3 million (around Rs 22 crore) in Goa-based cloud software startup Browntape Technologies Pvt. Ltd, it informed stock exchanges. Browntape, founded by Gurpreet Singh and Piyush Goel in 2012, was a part of GSF accelerator’s second batch. It makes cloud-based software, […]
How has demonetisation affected ecommerce? Is it good news or bad news?
The country is still recovering from the sudden demonetisation of Rs. 500 and Rs. 1,000 notes. Business everywhere has seen a change in its routine, and the ecommerce industry hasn’t been spared either. Browntape takes a look at how the move has affected Indian online sellers and the potential future impact on the ecommerce industry. […]
Joining a New Marketplace? Here are 5 Questions you Must First Consider!
Once you reach your goals it’s time to move on to bigger more challenging ones. When selling on marketplaces you will set sales or profit goals. Once you achieve these you look out for new challenges and more opportunities to grow you business and earn greater revenue. Many online sellers join a new marketplaces […]
Ecommerce Diwali sales roundup – the path breaking trends, the non-performers & everything in between
The party is over, and Indians are slowly returning to the daily grind post-Diwali. BT takes a look at how online commerce has fared this season. How did the marketplaces fare? Redseer Consulting did a brief study on the sale titled, ‘The Great Indian Online Festive Sales Review’. The study makes some interesting observations of […]
What Happens to Returned Goods in Online Retail?
Returned goods are an inescapable part of the online retail business, but it does manage to draw flak from sellers and buyers alike. For the buyers, it is important to have the agency to be able to return a product and get a refund if and when it is damaged or unsuitable. For the seller, this […]
Who said Online Marketplaces don’t look out for their Online Sellers?
Understanding the importance of online sellers, ecommerce companies are taking steps to keep their sellers a step ahead of the others. Leading ecommerce companies have introduced facilities for sellers to make things easier for them. Some of these initiatives are meant especially to encourage the small and medium businesses to enter the online sphere. We […]
Handling multi-channel selling on various ecommerce marketplaces ? Try Browntape
Handling multi-channel selling on various ecommerce marketplaces ? Try Browntape On a few major marketplaces in India that are live today including eBay, Amazon, Snapdeal, Flipkart, Tradus and Shopclues over 50,000 merchants sell their products. With a lot of them them having started with a single platform, are now selling on 4 or 5 sites […]
