Contractual manufacturer to Online Brand – BagsRUs’ journey with Browntape
For 22 years, Mihir Desai steered his company in the direction of contractual manufacturing. With focus on comfort, reliability and durability, each product is made combining the latest designs and functionality aspect in mind. Being contractual manufacturers, top quality bags of different kinds were made by BagsRUs for various brands and corporates over the years. […]
Building a Profitable E-Commerce Retail Business: A Dream or a Possibility?
Published by Browntape on iamwire. The e-commerce industry in India has seen a tremendous growth in these last few years. It was valued at USD 12.6 billion in 2013 and is expected to be a USD 50 billion industry by 2023. The shopper base in India is expected to cross 100 million by 2016 and […]
The Hard Truth: Is Your Business Going to Do Well Online?
There is a lot of buzz around e-commerce and online selling. And though a few retailers are trying to fight the e-commerce giants, the reality is that brick and mortar retail is slowly moving over and giving way to e-commerce. Market research and advisory firm Technopak estimates the Indian e-commerce market to grow from USD […]
Better Order Management: The Secret to Your Success in Online Retail
Although the modes of retail have changed drastically over the years, the concept remains the same – the sale and purchase of goods or services from a business to an end-user. What once used to be chains of physical stores and multitudes of storehouses to provide for each of them is now steadily becoming online […]
How to Manage Your Offline and Online Stores Together.
Although with every passing year, the realization that one can not only survive, but also thrive solely on the basis of an online ecommerce business, is gaining impetus among online business owners, owning and operating a ‘real’, offline store still holds its own value. We have not (yet) entered a virtual age so drastic for […]
5 Signs You Need an Inventory Management System
It is natural to think twice before investing in an inventory management system. Traditional methods of order management have worked for you until now, so why shouldn’t they in the future? As an independent online seller, most of your time and strategic efforts are involved in managing and operating your business and servicing your customers. […]
What are SKU, UPC, EAN Codes and How to Create Them
इस लेख को हिंदी में पढ़ें What is an SKU Code (or SKU ID)? The full form of SKU code is Stock Keeping Unit. It is a unique identifier for a product to record the stock quantity for the item (among other attributes). For example a retailer might want to know how much quantity he […]
Why You Must Use More Technology in Your Online Sales
The history of sales has changed drastically through the ages, and a few ideas have changed the process forever. When Amazon created the first online store in the 90s, The idea was simple – instead of bringing customers to the store, bring the store to the customers. This meant saving resources on inventory storage and […]
6 Reasons Why Spreadsheets Are Killing Your Online Business
Although a traditional favourite, using spreadsheets to manage online sales can be mind boggling and excruciatingly painful. Well It is partly true that in theory, you can’t really go wrong with a spreadsheet. It is a permanent account of your incoming and outgoing inventory, is easy to edit and store. Before the advent of computers […]
6 Tips for Transitioning into a Successful Online Sales Business in India
Online sales is a great way to reach a huge market demographic while drastically reducing the cost of storage and inventory usually associated with a shop on an expensive high street. If you are a traditional sales business owner, or an online sales newbie, here are a few tips that can help you grow your […]
